01 Brief
A self-initiated brief: what if a premium boutique travel company felt hand-made instead of booked?
Back to work
Project 5 of 5
Concept brand
VOYA
A friendly bird that travels far.
VOYA is a self-initiated concept: a premium boutique travel brand with a hand-drawn bird, five destination posters and a motion system.
02 Idea
A friendly bird that travels far. One loose, single-line yellow bird and a hand-lettered VOYA on cobalt blue, imperfect on purpose, warm enough to send a postcard with.
03 Craft
Five destination posters, a moodboard series in four retro illustration styles, a seven-slide brand case and fourteen motion pieces that build on each other.
Go beautifully.