01 Brief
One energy drink, three flavours: Original, SugarFree and Tropical. It needed a world that could hold all three without turning into noise.
Back to work
Project 4 of 5
Client
REDFULL
Feel the energy.
CGI product world and campaign visuals for RedFull Energy. Cold mountains, hot energy.
02 Idea
Cold mountains, hot energy. Three flavours as three temperatures of red, against snow and paper white, with ink that moves the way adrenaline feels.
03 Craft
CGI cans and environments, a product-sheet system for each flavour, an ink-motion film and an illustrated spot about the three o’clock slump.
Cold mountains, hot energy.
04 System and key visual
3 pieces
05 Three flavours
3 pieces
